TikTok Funnel: Case Study

TikTok Funnel: Case Study

TikTok Funnel: Case Study

Marketing

Marketing

Marketing

TikTok Funnel Case Study: 100+ Applicants

Problem: Tru Inc. was in search of passionate, motivated and qualified intern candidates. Being an 8-person startup, the brand did not have resources to deploy an HR service or software.



Solution: Phillips used TikTok as a funnel to source interns, creating a video explaining Tru's mission and ideal candidate. This initiative proved successful, resulting in over 100 applications and 10 qualified individuals hired.


CATEGORY

Marketing

CAMPAIGN

Recruiting Case Study

DATE

2023

Other works

The CMO: Campaign Interview

The CMO: Campaign Interview

Marketing

John Frieda Commercial

John Frieda Commercial

Commercial & Modeling

The CMO: Campaign Interview

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John Frieda Commercial

Commercial & Modeling

The CMO: Campaign Interview

Marketing

John Frieda Commercial

Commercial & Modeling